Phoenix Consolidated Industries was formed after the unbundling of Apex Corporation of Zimbabwe Limited. The company comprises five companies, namely Phoenix Brushware, Scandia Wire, John W Searcy, & William Smith and Gourock . These companies are all ISO 9002 certified.
Its Subsidiaries Manufacture, distributes, and sells plastics and allied products, and steel and allied products in Bulawayo and Harare, Zimbabwe. The company offers brush ware and plastic-ware; fiber and bathroom suites; industrial and domestic wires; forklifts and pumps for the domestic and mining industry; and tarpaulins and flags, as well as domestic and heavy duty raincoats. Its customers include supermarkets, hardware outlets, and urban and rural councils, as well as mining, agriculture, and construction industries. Phoenix Consolidated Industries Limited also exports its products to South Africa, Zambia, and Malawi. The company Headoffice is based in Harare, Zimbabwe